How do you use a single visual sign to show three different areas important to your brand? We will present this on the example of the Fast Video brand. Our task was to create a brand image which would be associated with video production, post-production and short deadline.
Solution
In designed logo we used diagonal lines and simple symbolism, referring to the process of making a video. Due to dynamic shapes, the logo emphasizes not only the brand’s industry, but also the main benefit of services provided by the company, i.e. short deadlines.
Scope
Logo, business cards, letterhead, leash, T-shirt, stickers.